Home base: Be a tourist in your own hometown

Posted in New Dominion Tourist Magazine | 1 comment

You might think, Hey, I live here, I’m not a tourist. I’m a tourist when I go to the beach. Here, I’m just a resident.

Well, guess what? If you live in Staunton and go to the American Shakespeare Center, yep, you’re a tourist. And you’re also an important focal point for local tourism efforts.

“Most any tourism program has two facets – market ‘to the world’ and market to residents,” said Judith Cariker, the interim director of the Shenandoah Valley Travel Association, which covers an area stretching from Harpers Ferry, W.Va., to the Roanoke Valley.

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